The traditional phone support model is the most expensive support option and customers don’t want to use the phone or wait through long call times. Start letting them choose where they get help.Ĭustomer expectations are drastically different now that the Internet and mobile devices provide immediate access to nearly any product or service. Stop paying for costly customer support channels. Give them options and flexibility to access the support they need.Ģ. Meet them where they are – online, via app, social media etc. Build relationships with your customers by providing positive experiences with your brand and customers will continue spending more money and recommending your brand. companies lose $62 billion per year as a result of poor customer service according to a recent survey by NewVoiceMedia.
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